VOCS

Follow up on Vocus (VOCS)

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I have to give Vocus management credit for being responsive to shareholders. I know firsthand that the management of a public company can become beleaguered by shareholders when their stock gets crushed.  So when  I complained about not getting one of my questions answered by the CEO , I didn’t expect an immediate response.  Yet I got one today from the CFO no less. Vocus is one of the new companies staking out the social marketing space.  It’s a cloud based software suite that includes PR Web, iContact, and tools to listen and interact with Facebook and Linkedin users.  I … Read more

Two curious large insider buys Vocus and Murhpy Oil

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Often times, the reasons’ insiders buy their stocks are not readily apparent.  Take the case of Vocus, a social media marketing platform company.  Admittedly their product offering is really sexy and provides the first dashboard reasonably priced to manage small to even large company’s social and web marketing efforts.  Yet in February 2012, the company payed an enormous amount for iContact, an email list management company.  The back of the envelope calculation is they payed over $2000 per subscriber which was a grossly negligent price to pay.  The market punished the stock dropping it 40% in value that same day. … Read more